Position: Communications Director Position Number: 412016
Description of Work: Performs responsible technical and administrative work communicating and coordinating information flow to the public on a broad range of County programs, activities, and services. An employee in this class is responsible for external communications of the County including public information and communications via the County website, the County government access TV channel, and social media sites. Work includes the filming, editing, and production of videotaped meetings and programs; producing and managing content and design of the County’s website and social media sites; creating and producing entertaining and informative programs for the government access channel; performing as host and interviewing guests for multiple programs and shows on the government access channel; and planning a wide variety of means to inform and educate the public on County programs, activities, and services. The employee serves as the County’s spokesperson to the media researching and responding to media inquiries and requests; gathering information; producing and distributing press releases; conducting live interviews; and coordinating the distribution of information for the County. Work requires knowledge of journalist and significant writing skills as well as use of office and media technology. Work involves considerable broad contact with the public, federal, state, and local government officials, and the media. The employee works under the regular supervision of the County Manager and work is reviewed by inspection or in conference for accuracy, effectiveness, and citizen satisfaction.
Duties and Responsibilities: Participates in planning a wide variety of means to inform and educate the public on County programs, activities, and services. Performs as host and interviews guests for multiple programs and videos created for the County government access TV channel. Creates, directs, edits, and produces video and character generator programming. Approves programming for all time slots on the government access channel 24 hours per day, 7 days per week; research ways to increase viewership. Oversees and maintains the content on the County website and social media sites to facilitate the distribution of information to citizens. Serves as County’s spokesperson to the media; research and interviews County staff to obtain answers and information for inquires; answers media inquiries about County business and activities; conducts live interviews; produces and distributes press releases; coordinates the distribution of information for County departments. Develops and monitors budget for the department; approves the purchase of audio and video equipment and necessary materials and supplies. Maintains on-going relationship with press and representatives of other local governments. Serves as station manager and producer of information on the County’s government access cable television channel. Performs related tasks as assigned.
Knowledge, Skills, and Abilities: Considerable knowledge of the principles, methods, procedures, and strategies concerning a public information, communications, and community relations program, and of policies, regulations, guidelines, and legal standards pertaining to the distribution of news and public information. Considerable knowledge of office and desktop publishing software applications, website maintenance, and various media such as photographic and video equipment, and of photography, graphics, and design and printing. Considerable knowledge of grammar, punctuation, proofreading, editing, and layout. Skill in oral and written communication and strong interpersonal skills to interact with all levels of the organization, the public, and the media. Ability to coordinate and disseminate information regarding program and services to media, staff, and the community in an accurate and timely manner that increases understanding of County programs and activities. Ability to work independently and to exercise sound judgment in making decisions related to the release and communication of public information. Ability to plan and prioritize work assignments. Ability to communicate effectively in interviews, public presentations, and written form. Ability to establish and maintain effective working relationships with member of the press, elected and appointed officials, department heads, employees, and general public. Ability to maintain confidentiality of information obtained during work operations. Must be able to perform the basic life operational functions of climbing, reaching, walking, pushing, pulling, lifting, grasping, talking, and hearing. Must be able to perform light work exerting up to twenty pounds of force occasionally, and/or up to ten pounds of force frequently, and/or a negligible amount of force constantly to move objects. Must possess the visual acuity to compile and compute date and information, to operate a computer, do extensive reading and research, and proof and inspect finished written material.
Beaufort County is an Equal Opportunity Employer
Criminal Background Check, Driving Record Check, and Pre-Employment Drug Screen are Required
Valid North Carolina License Required
$58,177- $75,632 (Pay Grade 73)
Education and Experience: Graduation from an accredited college or university with a bachelor’s degree in journalism, communications, public relations, or a related field and considerable related experience, preferably including project coordination and supervision; or an equivalent combination of education and experience. Possession of a valid North Carolina driver's license.
Application Procedure: Submit a Beaufort County employment application to Alexis Washington, 121 West 3rd Street, Washington, NC. Beaufort County applications can be found on the Beaufort County website at www.co.beaufort.nc.us and at the Beaufort County Administration Building. Application deadline: Open Until Filled.
Resumes are not accepted in lieu of county applications. An updated application is required even if applicant has applied previously for Beaufort County positions. Applicant must provide complete work history, documentation of all certifications, places and dates of employment and hours worked. Applicant should also submit a portfolio of original work relevant to the position such as digital, video, audio and print content. Portfolio may be submitted electronically.