Communications and Public Relations Director

Guilford County
May 13, 2024
Greensboro, United States of America
Billing Address
227 West Trade Street, Charlotte, NC 28202
First Name
Last Name
Phone Number
Closing Date


The Position

Guilford County is a high-performing local government organization that maintains a culture of embracing diversity, striving for equality, and inspiring individual and organizational excellence. Dedicated to internal and external communication strategy that is aligned with the County’s purpose and core values, the Communications and Public Relations Director will oversee Guilford County's comprehensive public relations and communications activities, working closely with County Administration to build strong internal and external communications partnerships, strengthen the County’s communication and public relations presence and practices, maximize media value, and cultivate community engagement and high visibility for the County with a consistent voice.

This Communications and Public Relations Director reports to the County Manager and works closely with the Assistant County Managers, department heads, and other key staff throughout the organization. The position supervises three positions – the Marketing and Outreach Manager, Multimedia Communications and Public Relations Manager, and Internal Communications Manager.

The Communications and Public Relations Director is responsible for creating and providing oversight for Guilford County’s Communications and Public Relations strategy, efficiently disseminating information on County services and initiatives to the public and employees. Internal communications are a high priority, and the Communications and Public Relations Director will lead the strategic plan around unifying Guilford County employees through integration and collaboration. The Director will coordinate external communication needs to support and enhance varied department goals.

Communications department activities will include writing and editing newsletters, news releases, annual reports, website and social media postings, any related event and presentation materials, as well as creating and managing community relations and public information campaigns on behalf of the County and its departments. The Communications and Public Relations Director is the media relations contact, sharing information with community partners and residents, and leads the County’s communication efforts during times of crisis and emergencies.



The full salary range is $111,509 (minimum) – $142,174 (market rate) – $199,467 (maximum).  Salary placement will depend on directly related qualifications, with an excellent benefits package.


Experience and Education

Minimum requirements include a bachelor’s degree in a related field with a combination of education and experience that would provide the necessary knowledge, skills, and competencies to perform the essential duties and tasks of this position, including at least three years of related supervisory experience. Education and experience should be clearly documented with demonstrated linkages to the essential duties and tasks of this position.

Preferred qualifications include a master’s degree in a field closely related to public relations and communications and at least five years of successful experience working in a leadership role in local, state, or federal government public communications in a complex local government or similar public organization with services similar to those of Guilford County.

Special Requirements

How to Apply

Applications will be accepted electronically by Raftelis at Applicants complete a brief online form and are prompted to provide a cover letter and resume. Open until filled with the first review of applications on June 14, 2024.